Facebook's 1.4 billion active users may
need to strain their eyes to see the social network's subtle new design change.
But in terms of gender equality,
Facebook's new look is making a big statement.
The "Friends" icon, in the
upper right corner of the page, has long featured a male silhouette in front of
a smaller female one. The new icon now shows the woman in front of the man, and
the two silhouettes are the same size. Similarly, the new "Groups"
icon now depicts a woman between two men. Before, a man was in the center, between
another man and a woman.
Facebook design manager Caitlin Winner
revealed the changes in a Medium
post. She wrote that she noticed gender discrepancies in the "glyph
kit" when saw that the male icon was symmetrical but the woman had a chip
in her shoulder. The chip was the spot where the man was placed in front of the
woman in the "Friends" icon.
"The lady icon needed a shoulder,
so I drew it in — and so began my many month descent into the rabbit hole of
icon design," Winner wrote in the post.
She updated the woman's and man's hair,
as well. The biggest change, though, is the more prominent placement of women
in the "Friends" and "Groups" icons. It was a design choice
because placing the icons next to each other was confusing, Winner said.
Winner was nervous about updating the
glyphs and kind of expected to get in trouble. But that did not happen, she
said.
"Instead, and somewhat magically,
the new icons began to appear in new products across the company and our many
platforms," she wrote.
The changes have been implemented on
Facebook platforms around the world, she said.
This is just the latest subtle design
update for Facebook, which tweaked
its logo with little fanfare in
July. However, this change may seen as be a step in the right direction for a
company that has been criticized
for not hiring more women.
A 2014 company diversity report,
Facebook's first, showed that 69% of its global work force was male. The gender
divide is even greater among global tech and senior-level employees, who were
85% and 77% male, respectively.
"As these numbers show, we have
more work to do -- a lot more," Maxine Williams, Facebook's global
director of diversity, said in a statement at the time.
The company's 2015 report revealed little progress. Among global
employees, 68% are male. In tech and senior leadership positions, the divide is
similar, with 84% and 77% male, respectively.
No comments:
Post a Comment